Sugar dating in Bangkok isn’t just a niche anymore—it’s mainstream. Walk into a café in Thonglor or a rooftop bar in Sathorn and you’ll see it happening in plain sight: older expats or visiting businessmen sipping cocktails with stunning young Thai girls half their age. Behind many of these pairings is an arrangement, often set up through sugar dating apps.

The most popular platform in 2025 is Secret Benefits. It’s more discreet than some of the older apps, with better-quality profiles and less of the spam you’ll find on Seeking Arrangement these days. Most girls list themselves as students, models, or “influencers,” and they expect allowances anywhere from 20,000–40,000 baht a month for a few meetups. Top-tier girls, especially those around Thammasat and Chulalongkorn University, can push for 50,000–70,000 baht or even more for exclusivity.

Sugarbook has also gained traction in Thailand, especially in Bangkok. Unlike Secret Benefits, Sugarbook openly promotes itself as a sugar dating platform, and it’s especially popular among younger university girls. Many profiles clearly mention “monthly support” or “sponsor,” and it’s common to see girls asking for fixed monthly allowances.

The old giant, Seeking Arrangement, still exists, but in 2025 it feels stale and flooded with scammers and recycled profiles. Most of the serious sugar babies have moved to Secret Benefits or Sugarbook.

Of course, apps aren’t the only way. Many sugar babies operate on Tinder and ThaiFriendly, where they initially present themselves as “regular girls” but eventually bring up the idea of monthly support. This hybrid model blurs the line between sugar dating and casual freelancing.

Why go the sugar route instead of bar girls or freelancers? The biggest draw is companionship. Sugar babies are more likely to spend extended time with you, join you for dinners, shopping, trips, and give you something closer to a real girlfriend experience. The trade-off is cost and the need to negotiate clear boundaries. Some sugar babies treat it like a true relationship; others are transactional and will ghost you the moment someone offers a higher allowance.

For men who want more than a one-night stand, sugar dating in Bangkok is a powerful option. It’s not as cheap as a freelancer or as straightforward as a barfine, but if you’re looking for beauty, youth, and ongoing companionship, sugar babies are everywhere in the capital.